Archives for 2019

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How to Integrate Artificial Intelligence Into Your App Marketing Strategy

“There’s an app for that” was such a successful slogan that Apple trademarked the phrase back in 2010. Apple wasn’t exaggerating either. At the time, there were already more than 250,000 apps built for the iPhone. Now, Apple has more than 1.8...
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‘Build It and They Will Come’ Marketing Strategy?

After creating hundreds of custom mobile app and websites for clients, we’ve seen a recurring marketing strategy of “Build it and they will come”.  While that iconic line from the movie, Field of Dreams, may sound good in a fantasy world, it’s...
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