Web App vs Native Mobile App vs …

Scott Curtis, Co-Founder - Epic Business Apps | June 26, 2019

If you’ve started to research app development options for your project, you have probably already come across the terms ‘web app’ and ‘native app’.  Both types of apps have their time and place, depending on how the app will be used.  First, let’s quickly discuss the main differences between the two, and then why you […]

How to Integrate Artificial Intelligence Into Your App Marketing Strategy

Scott Curtis, Co-Founder - Epic Business Apps | May 13, 2019

If you’ve started to research app development options for your project, you have probably already come across the terms ‘web app’ and ‘native app’. Both types of apps have their time and place, depending on how the app will be used.

‘Build It and They Will Come’ Marketing Strategy?

Scott Curtis, Co-Founder - Epic Business Apps | February 14, 2019

After creating hundreds of custom mobile app and websites for clients, we’ve seen a recurring marketing strategy of “Build it and they will come”.  While that iconic line from the movie, Field of Dreams, may sound good in a fantasy world, it’s actually a zero-marketing strategy for digital content creators, yet, one that we see […]

Apps that Behave Like Websites Will Get You Rejected from the App Store

Scott Curtis, Co-Founder - Epic Business Apps | October 2, 2018

Over the years, we’ve submitted hundreds of apps to the App Store.  In that time, we’ve learned that there’s a lot of grey area to navigate within the stated App Store guidelines, which often seem a bit overarching.  And while it is certainly helpful to know what the most common app rejections are according to […]

The Prototype as an Investment Tool

Scott Curtis, Co-Founder - Epic Business Apps | July 20, 2018

In the world of pitching tech investors, the truth of the matter is, we now live in a ‘show-me / don’t tell me’ world.  Investors are pitched a lot of ideas, so their attention spans are far too short anymore to read through an entire pitch deck, or business plan, especially in the early stages […]